FORM
6-K
SECURITIES
AND EXCHANGE COMMISSION
Washington,
D.C. 20549
Report
of Foreign Private Issuer
Pursuant
to Rule 13a-16 or 15d-16 of
the
Securities Exchange Act of 1934
For July
20, 2009
Commission
File Number: 001-33271
CELLCOM
ISRAEL LTD.
10
Hagavish Street
Netanya,
Israel 42140
_____________________________________________________________________
(Address
of principal executive offices)
Indicate
by check mark whether the registrant files or will file annual reports under
cover of Form 20-F or Form 40-F.
Form
20-F
X
Form 40-F
Indicate
by check mark if the registrant is submitting the Form 6-K in paper as permitted
by Regulation S-T Rule 101(b)(1):
Indicate
by check mark if the registrant is submitting the Form 6-K in paper as permitted
by Regulation S-T Rule 101(b)(7):
Indicate
by check mark whether the registrant by furnishing the information contained in
this Form is also thereby furnishing the information to the Commission pursuant
to Rule 12g3-2(b) under the Securities Exchange Act of 1934.
Yes No X
If “Yes”
is marked, indicate below the file number assigned to the registrant in
connection with Rule 12g3-2(b): Not
Applicable
CELLCOM
ISRAEL LTD. ANNOUNCES CHANGE OF CHIEF FINANCIAL OFFICER
NETANYA,
Israel, July 19, 2009 – Cellcom Israel Ltd. (NYSE: CEL) (the "Company")
announced today that Mr. Tal Raz notified the Company of his resignation from
office as the Company's CFO, effective September 20, 2009, following his
nomination as CEO of Clal Finance, an IDB group affiliate of the Company. The
Company's board of directors has nominated Mr. Yaacov Heen as the Company's CFO,
effective September 21, 2009, and resolved to recommend to the General Meeting
of Shareholders to nominate Tal Raz as a director of the Company.
Mr. Amos
Shapira, the Company's CEO said today that "Mr. Raz has been Cellcom Israel's
CFO for the last four years, in which time he has led the Company's extremely
successful public offering of the Company's shares on the NYSE, as well as
numerous debenture offerings in the TASE, and was a most valuable member of our
management team, leading the Company to continued growth in both operational and
financial results. We thank Tal for his remarkable contribution to the Company
and wish him success in his new position as CEO of Clal Finance. Yaacov has been
with the Company since 1997 and has grown to become one of the Company's top
managers. We take great pride in appointing one of our own managers to the CFO
position and wish Yaacov success in his new position."
Mr. Heen
has served as head of the Company's economic department since 2006, responsible
for the Company's budget, financial analysis, cost accounting and control over
the Company's performance. From 2002 to 2006 he served as head of the Company's
pricing and business research department. Mr Heen holds a B.A. in economics and
business administration and an M.B.A. in business administration, from Bar-Ilan
University.
About Cellcom
Israel
Cellcom
Israel Ltd., established in 1994, is the leading Israeli cellular provider;
Cellcom Israel provides its approximately 3.208 million subscribers (as at March
31, 2009) with a broad range of value added services including cellular and
landline telephony, roaming services for tourists in Israel and for its
subscribers abroad and additional services in the areas of music, video, mobile
office etc., based on Cellcom Israel's technologically advanced infrastructure.
The Company operates an HSPA 3.5 Generation network enabling advanced high speed
broadband multimedia services, in addition to GSM/GPRS/EDGE and TDMA
networks. Cellcom
Israel offers Israel's broadest and largest customer service infrastructure
including telephone customer service centers, retail stores, and service and
sale centers, distributed nationwide. Through its broad customer service network
Cellcom Israel offers its customers technical support, account information,
direct to the door parcel services, internet and fax services, dedicated centers
for the hearing impaired, etc. As of 2006, Cellcom Israel, through its wholly
owned subsidiary Cellcom Fixed Line Communications L.P., provides landline
telephone communication services in Israel, in addition to data communication
services. Cellcom Israel's shares are traded both on the New York Stock Exchange
(CEL) and the Tel Aviv Stock Exchange (CEL). For additional information please
visit the Company's website www.cellcom.co.il
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Company
Contact
Shiri
Israeli
Investor
Relations Coordinator
investors@cellcom.co.il
Tel:
+972 52 998 9755
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Investor Relations
Contact
Ehud
Helft / Ed Job
CCGK
Investor Relations
ehud@gkir.com
/ ed.job@ccgir.com
Tel:
(US) 1 866 704 6710 / 1 646 213
1914
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Signatures
Pursuant
to the requirements of the Securities Exchange Act of 1934, the registrant has
duly caused this report to be signed on its behalf by the undersigned, thereunto
duly authorized.
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CELLCOM
ISRAEL LTD.
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Date:
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July
20, 2009
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By:
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/s/ Liat
Menahemi Stadler
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Name:
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Liat
Menahemi Stadler
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Title:
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General
Counsel
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