Research by Spending Lab on the Black Friday smart TV sales market for 2022 highlights the best early deals available and forecasts the expected savings in Q4 for consumers.
The Black Friday smart TV sales market for 2022 has been forecast by the market research team at Spending Lab, the online consumer retail analysts.
In addition to identifying the expected trends in the Black Friday 2022 market for smart TVs, Spending Lab have reviewed the early September deals available to consumers on smart TVs:
Early Smart TV deals:
- Save up to 40% on Samsung smart TVs (Walmart.com)
- Save up to 50% on Sony, LG, Vizio, TCL & Hisense smart TVs (Walmart.com)
- Save up to 55% on 4K TVs (Walmart.com)
Spending Lab predicts that the most popular smart TV deals for consumers during the Black Friday 2022 shopping season will be from market-leading smart television manufacturers such as Samsung, Sony, LG and Vizio.
In order to predict the most popular deals for consumers in the US online retail market, Spending Lab analyzes recent trends in keyword search data.
According to their data, Samsung was the most searched for TV brand during Black Friday and Cyber Monday 2021. Overall, the keyword “Samsung TV Black Friday” was searched 19,200 times in the US during November 2021. Sony and LG were the next most popular television manufacturers, receiving 10,800 and 7,200 searches respectively.
Aside from brands, the most popular smart TV sizes for Black Friday shoppers include 70 inch, 65 inch and 60 inch models. Shoppers in the US searched online for deals on 70 inch televisions 63,600 times, compared to search volume figures of 40,800 and 10,800 for 65 inch and 60 inch models.
Andrew Mathews, head of the market research team at Spending Lab, predicts that the best deals on smart TVs for Black Friday and Cyber Monday 2022 will be available online:
“After demonstrating strong year-on-year growth in online sales, shoppers continue to turn away from traditional in-store sales in favor of the ease and convenience of shopping for deals online. Retailers have responded to this by increasing the scale and size of their online promotions.”
About Spending Lab: Spending Lab tracks consumer retail search interest across a wide range of product categories in order to forecast online spending during online shopping events.
View source version on businesswire.com: https://www.businesswire.com/news/home/20220907005089/en/
Contacts
Andrew Mathews (andy@nicelynetwork.com)
