New guide helps restaurants, food brands, and makers write tasty, media-ready announcements that journalists and customers actually care about.

Delhi, India — Serve the Story: A Practical Playbook for Food & Beverage Press Releases has been released today by PRWireNOW. It is a short hand on guide designed specifically for chiefs, founders, and marketing teams who want their product launches, menu drops, and brand stories to cut through the noise. 

Food news succeeds when it makes readers feel something — the aroma, the texture, the story behind the ingredient. This guide strips away jargon and gives creators a clear path to write media release distribution that are simple to draft and hard for editors to ignore.

What’s inside:

• How to open with sensory detail that journalists notice.
• The best place in a release to put sourcing, safety, and certifications.
• Easy-to-use headline formulas that focus on customer benefit, not buzzwords.
• A short checklist for visuals, tasting invites, and media assets.
• A ready-to-adapt template and a sample free press release you can copy.
  

“Food stories are personal,” said a spokesperson at PRWireNOW. “We built this playbook for people who make things, such as bakers, restaurateurs, and packaged-food founders, so they can tell their story in a way that feels honest and useful.”

The playbook is ideal for D2C food brands prepping for launches, restaurants rolling out new menus, and hospitality PR teams planning seasonal campaigns. It also includes practical tips on availability, pricing, and how to invite the press for tastings without sounding salesy.

Availability:Serve the Story is available to download for free from PRWireNOW’s Resources page. Small teams and independent makers can use the template to turn product ideas into press-ready copy in under an hour.

Download here: https://prwirenow.com/taste-on-paper-how-to-write-food-beverage-press-releases-that-get-picked-up/

About PRWireNOW 

PRWireNOW is a newswire and media distribution platform, helping brands to share their stories with trusted publishers worldwide. With transparent pricing, real media placements, and customized distribution options, we make PR simpler. To help writers craft stronger media statements, our platform offers templates, tools, and guides for building credibility. 

Media Contact:

Shama Mangla
Public Relations Manager
PRWireNOW
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