DigitalBiz releases guidance on combating declining click-through rates with AI EngineBoost, a tool connecting traditional SEO with Answer Engine and Generative Engine Optimization to maintain visibility in such scenarios.
-- DigitalBiz has released new guidance to help businesses address declining click-through rates prompted by the increasing use of AI search technology. The guidance responds to the rise of "zero-click searches," queries where users obtain information directly from AI-generated answers without visiting websites—which now represent a significant portion of all searches.
For more information, visit https://digitalbiz.ai/faq-2/#ai-engines
Studies show AI-generated answers in search results have reduced organic click rates, with some queries dropping from 1.41% to 0.64% year-over-year when AI overviews appear. Internal documents reveal Google executives acknowledge traffic loss to AI engines like Gemini or ChatGPT is "inevitable," creating an urgent challenge for businesses dependent on organic traffic.
DigitalBiz's AI EngineBoost system addresses this issue by connecting traditional SEO with newer optimization approaches. The software integrates Answer Engine Optimization (AEO), which structures content for featured snippets and voice search, and with Generative Engine Optimization (GEO), which ensures content appears in AI-generated responses.
AI EngineBoost transforms single topics into multiple content formats, including long-form videos, podcast episodes, social posts, news articles, blog posts, slideshows, infographics, and social media threads. This content is then distributed across more than 300 high-authority domains, including major news outlets, podcast platforms, and social media channels that AI algorithms frequently reference.
The system implements structured data and emphasizes Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT) principles to secure citations in AI-generated answers. This approach helps businesses adapt to changing search behaviors where users increasingly consume information without clicking through to websites.
For businesses concerned about declining organic traffic, AI EngineBoost offers a systematic method to maintain brand visibility despite the shift toward zero-click environments. The technology automates the labor-intensive process of creating and distributing content optimized for both traditional search engines and newer AI-driven platforms.
The guidance from DigitalBiz comes at a critical time as businesses across industries report significant traffic losses due to AI search features. By adapting content strategies to account for both traditional SEO and AI-specific optimization, companies can protect their digital visibility and continue reaching potential customers even as search behavior evolves.
For additional information about AI EngineBoost and strategies to counter declining click-through rates, visit https://markets.businessinsider.com/news/stocks/brand-authority-trust-signals-in-ai-search-google-eeat-standards-guide-launch-1034866587
Contact Info:
Name: Adrian McKeon
Email: Send Email
Organization: DigitalBiz Limited
Address: Initial Business Centre 207 Regent Street, London, England W1B 3HH, United Kingdom
Website: https://digitalbiz.ai
Source: NewsNetwork
Release ID: 89168830
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