Button Raises $12 Million From Redpoint To Deep Link All Your Apps

 Button believes that by understanding a user’s intent it can offer more meaningful interactions between a whole bunch of different commerce-based apps. One example co-founder and CEO Michael Jaconi likes to use is that, if Button knows you’ve booked a restaurant reservation on one app, it can notify you when it’s time to leave and offer to book you an Uber to help you get there. Read More