New Yankee Group Report Shows DPI Boosts Service Provider Revenue Streams

MINNEAPOLIS, Oct. 23 /PRNewswire/ -- New research from industry consultant Yankee Group has found that network operators can reverse their trend of flat or decreasing average revenue per user (ARPU) for service providers by leveraging deep packet inspection (DPI) technology.

In a report titled "Knowledge is Power: The Role of Deep Packet Inspection in Generating New Revenue Streams," Yankee Group analysts found that "DPI is an emerging solution to creating new revenue sources and achieving revenue growth objectives."

"DPI equips service providers with subscriber and application awareness by providing highly granular visibility into application usage and subscriber behavior," said Mark Bieberich, vice president, Yankee Group. "With the granular visibility and control DPI provides, operators can introduce a variety of tiered service plans, applications-specific packages and content delivery structures."

Allot Communications, a leader in IP service optimization solutions based on DPI, can discuss Yankee Group's findings and the new return-on-investment (ROI) model Yankee has developed that network operators can use to quantify the value of DPI solutions.

"The Yankee Group research provides a new ROI model -- tested with service providers around the world -- that clearly shows how DPI technologies can deliver a strong payback by enabling deployment of new services," said Azi Ronen, Allot's EVP of Corporate Development. "Broadband users are demanding an ever-increasing range of new services, such as voice-over-IP, streaming video and interactive gaming. DPI can help service providers meet customer demands and ensure Quality of Service, while minimizing investments in new network infrastructure -- which in turn is expected to help service providers generate more revenue."

The Yankee Group ROI model is "based on the rate of return an operator can expect upon implementing a tiered subscription model leveraging subscriber and application intelligence enabled by DPI," according to the report.

The Yankee Group analysts that authored the report are David Vorhaus and Mark Bieberich. They can be contacted at 617-598-7200.

To receive a copy of the complete Yankee Group DPI report, please access http://www.allot.com/index.php?option=com_docman&task=cat_view&gid=88888893&It emid=88888898. (Due to length of this URL, you may need to copy and paste into your browser)

About Allot Communications

Allot Communications (NASDAQ:ALLT) is a leading provider of intelligent IP service optimization solutions. Designed for carriers, service providers and enterprises, Allot solutions apply deep packet inspection (DPI) technology to transform broadband pipes into smart networks. This creates the visibility and control vital to manage applications, services and subscribers, guarantee quality of service (QoS), contain operating costs and maximize revenue. Allot believes in listening to customers and provides them access to its global

network of visionaries, innovators and support engineers. For more information, please visit www.allot.com.

Safe Harbor Statement Information provided in this press release may contain statements relating to current expectations, estimates, forecasts and projections about future events that are "forward-looking statements" as defined in the Private Securities Litigation Reform Act of 1995. These forward-looking statements generally relate to the Allot's plans, objectives and expectations for future operations, including the expected help of DPI technology to service providers in meeting customer demands and ensuring Quality of Service; minimizing investments in new network infrastructure; and the expectation that the foregoing will generate more revenue. These forward- looking statements are based upon management's current estimates and projections of future results or trends. Actual future results may differ materially from those projected as a result of certain risks and uncertainties. These factors include, but are not limited to the market's acceptance of DPI technology; changes in general economic and business conditions and, specifically, a decline in demand for DPI based products; our inability to timely develop and introduce new technologies, products and applications; loss of market; and those factors discussed under the heading "Risk Factors" in Allot's annual report on Form 20-F filed with the Securities and Exchange Commission. These forward-looking statements are made only as of the date hereof, and we undertake no obligation to update or revise the forward-looking statements, whether as a result of new information, future events or otherwise.

Source: Allot Communications

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