The Leader in Modern Classics is Now Simply Known as ‘Velocity’


Pensacola, FL, June 2, 2020 – The team at Velocity is proud to announce the completion of their rebranding as the premier classic vehicle restoration and customization experts in the Florida Panhandle, effective May 1st. The rebranding, including a new stylized ‘V’ logo and completely redesigned website, better represents the diverse range of services and products in which Velocity specializes and captures their exacting standard of quality.

Originally heralded as a leading specialty shop for classic Ford Bronco restorations, the team has won awards from PPG Dream Machine, GoodGuys, and most notably, the Specialty Equipment Market Association (SEMA). Velocity has also been recognized for a diverse range of customizations including a signature ’79 International Harvester Scout featured on FYI Network’s Ultimate Rides. Learn more about their work on International Scout restorations here.

Despite the accolades, Velocity remains a team-oriented company that embraces a dynamic of family values. That collaborative environment is central for their rebranding.

Same Commitment with New Look

Since originally opening up shop more than a decade ago, Velocity’s recognition and quality in the classic vehicle industry has grown exponentially. A rebranding expands the impact for Velocity with distinctive packaging, a fresh logo, and allows new opportunities to establish their identity through design and outreach.

The rebranded website provides access to exclusive parts that showcase Velocity’s groundbreaking technology and craftsmanship achieved in collaboration with renowned partners.

Velocity continues to be committed to uncompromising standards in manufacturing that embrace the blend of modern and vintage. Their diverse team of over 45 people is central to their ability understand, embrace, and serve a global and domestic clientele that’s just as diverse.

New Parts Range Offered

For the first time, the Velocity website includes a parts e-commerce section featuring Velocity Exclusive components. Listings include front and rear bumpers to replace the original stamped steel bumpers and an aluminum fuel tank.

For the discerning Ford Bronco restorer, the new website lists three configurations of a Velocity Exclusive engineered chassis that’s dramatically better than factory. Fully boxed frame rails incorporate a 1-inch body lift and lines up precisely with factory mounting holes. Inner frame width has been increased to allow clearance for all popular powertrain options. Shoppers can choose between a bare chassis, a rolling chassis, and a 435-hp Ford Racing Coyote powertrain-equipped chassis with a variety of add-ons.

All Velocity Exclusive components are now available in the Parts section of the website.

Scottsdale Showroom Opening

As Velocity has evolved over the past decade, their spec-built classics have increased in demand so much so that a second location is set to open in Scottsdale, Arizona. Purposefully designed to be a showroom for signature classics, the Scottsdale location will be open for business mid-June of 2020.

These fully restored and customized classic cars, trucks, and SUVs supply the demand for those who want a unique vintage vehicle with a modern feel, and without the months-long wait for custom classic car restorations.

Builds will continue to be completed and offered for sale at Velocity’s primary facility in Pensacola, availing their products and services to a wider audience in the nation.


Parties interested in commissioning a Velocity build or purchasing a spec-built Velocity masterpiece are encouraged to contact the corporate office in Pensacola at:

Main Office: (850) 466-1810

100 Myrick St
Pensacola FL 32505

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