When COVID struck the fitness industry in South Florida, Rod Cortizo and his locally acclaimed women’s fitness brand, Rodsquad, saw the opportunity to create a never-seen-before fitness concept, designed exclusively for women, with metabolism boosting and muscle toning at the forefront.
Contrary to the typical cardio-focused programs available in local gyms everywhere, the Rodsquad program is all low impact strength training, with absolutely no jumping or jarring on the joints. The workouts are specifically designed to protect female hormones and metabolism, creating an hourglass shape and a total change in body composition. We do this by simultaneously burning fat and building muscle as we address both exercise and nutrition.
Rod recognized that today’s women, especially after the age of 40, desperately want and need something different than crowded bootcamp style, group fitness programs, which often lead to injury and slow results. Creating a clean, exclusive, female-only environment was paramount as he dreamt up this new concept.
Although Rodsquad existed in Boca Raton, Florida since 2004, the new and improved version of the in-person training program requires participants to train only 3 times each week, with a maximum of 5 women in each training session. This creates a perfect blend of attention to detail and hands-on-assistance from the expert all-female team of trainers, with the social aspect and energy that comes from a small group setting.
Rod observed that while some women enjoy high intensity training, the lack of focused muscle development, combined with a lack of accountability and nutrition guidance, can be counter-productive, leading to slow or no results, leaving many women discouraged and ready to give up.
With his brand new concept, which debuted in January 2022, with more studios planned around South Florida, it’s easier than ever for women to transform their health and appearance since clients don’t dread the fatigue and soreness that comes from intense cardio. Nutrition and accountability is included for every single client.
Medical and fitness professionals agree that weight training is the most effective method for women. With a proven weight lifting program developed over the past two decades, Rod’s on a crusade to make fitness enjoyable, realistic and sustainable for busy women of all ages, for years to come. This program is ideal for women who know they need strength training for bone health, shaping and to get the best results for the hard work they put in.
For more information, visit rodsquad.com.
Media Contact
Company Name: Rodsquad Women’s Fitness
Contact Person: Kate Cortizo
Email: Send Email
Phone: 561-305-8840
Country: United States
Website: https://www.rodsquad.com/
